According to David Andrew Goldman of Expansion Media, the common misconception surrounding startups in most industries is that public relations, particularly in Cleantech PR, are irrelevant and unnecessary at the beginning stages of product development. Even if the startup conceals the reputation of its product at the research and development stage, once the product has …
Many medical professionals have a profound distrust for advertising and marketing. They view these two highly commercial pursuits as beneath them. They view advertisers as horribly corrupted souls who will do anything, including selling their own grandmother up the river, for a quick and easy buck. But the truth of the matter is that the …
Oh boy oh boy….what a mess we have here with the United States Debt restructuring. I have to laugh cause even though they killed off Osoma Bin Laden. He has completed what he originally set out to do….Remember..He attacked the Financial district by sending planes into the Towers? That was his goal to destroy the …
I’ll admit that sometimes they make me feel guilty. They sit in the corner of my desk, ignored, orphaned and gathering dust. They arrive on time, every month, and I push them aside in favor of more mission-critical tasks. I really don’t throw them away until they start piling too high for me to see …
The internet has truly revolutionized our way of living. Gone are the days that you are compelled to visit a department store to buy something, go to a driver license office to personally renew your driver license or stay long at a library to find an important information you desperately need. In our day and …
DALLAS / The event may have unfolded in Dallas, but it was a Tampa-based PR firm that was behind today’s launch of the book THE UNBROKEN LINE (SMI Books/iUniverse, 2010) authored by retired all-star NFL player Billy Joe DuPree and former player’s attorney and judge Spencer Kopf. About a dozen former NFL players, including several …
It is no secret that there is a shortage of nurses nationally. Hospitals as well as other health care facilities continue to develop profitable employment offers for them that associate an entrancing salary, admirable insurance inclusion, holiday and retirement allowances, also a work routine thats flexible. The RN foundation is growing, but its not rising …
Google has run a sting operation that it says proves Bing has been watching what people search for on Google, the sites they select from Google’s results, then uses that information to improve Bing’s own search listings. Bing doesn’t deny this. As a result of the apparent monitoring, Bing’s relevancy is potentially improving (or getting …
One of the latest practices in accounting firm social media is through enhancing customer relations. Social media is being utilized as a function of customer service. For example, Jet Blue has a twitter handle specifically for customers to ask questions and receive real-time responses. There are real live Jet Blue customer service experts whose job …
For the health care industry, good, strategic PR has long been a necessity – and today, it’s more interesting than ever to be involved in the process. Misconceptions abound about the state and substance of health care in America. Health reform is changing the way the medical field does business. The needs of the aging …